Generally used for marketing campaigns or to increase engagement online, YouTube QR Codes are a fantastic addition to your marketing mix, helping you cross-promote your brand and drive traffic to your business.
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A QR code itself is a two-dimensional barcode that stores information and can be scanned using a smartphone camera.
A YouTube QR Code is a specialized type of QR Code that, when scanned, directs users to a designated YouTube video instantly. By generating a YouTube QR Code for your video link, you provide a quick and convenient way for users to access and view your content. Whether it's for promotional purposes, sharing tutorials, or showcasing creative work, a YouTube QR Code streamlines the process, making it easy for audiences to engage with your video content using their smartphones.
Broken links, outdated information, mistakes, and typos destroy customer confidence. Dynamic QR Codes let you edit and update content as and when you need to.
Get Started with You Tube QR Codes: Follow these three simple steps:
To create your You Tube QR Code, select 'You Tube' from the list of QR code types available:
App Store
Facebook
vCard
Link / URL
Instagram
SMS
Payments
Messenger
Social Media
PDFs
Wifi
Youtube
Images
Whatsapp
Linkedin
Videos
Plaintext
Tiktok
Email
Crypto
To create your QR Code, you’ll need the URL or digital destination you want your QR code to send users to. Visit your YouTube video, copy the full video URL, and paste it into the designated "URL" field.
Before you hit the download button, think about QR Code design and customization. You can use different colors, unique frames, and different sizes to help your code stand out, and even add your company or the YouTube logo.
Accepted formats: .png, .jpg, .gif, .svg, .webp, .bmp
Let's explore some of the benefits of creating a custom QR Code for Youtube:
You can't really advertise a video on a poster or flyer in the physical world, but with a QR Code, you can. Empowering you to effectively promote specific videos with the simple scan of a code, you can increase engagement across the digital and physical marketing landscapes and increase brand awareness for your business.
QR codes are versatile technology and can be applied to any digital location. This means you can generate a specific YouTube Video QR Code or codes for your entire YouTube channel, and share practically any digital content. This applies to live streams, too, which are becoming more popular with businesses across the world.
With no coding or technical web expertise required, you can share multiple YouTube links and send users to various pieces of video content from one singular landing page.
Include a call to action or text to explain what each video represents, and you can deliver multiple campaigns at once and increase conversions.
Customers buy from brands they trust, and if your YouTube video links are up to scratch and offer value, people are more likely to buy from you. This makes a YouTube QR Code a powerful piece of any marketing campaign, as your videos can give your business a boost financially as well as boosting brand awareness.
Last year alone, around 89 million smartphone users in the USA scanned a QR Code, which shows how comfortable Americans are becoming with the technology. One of the key drivers behind this is the fact that there's no additional hardware needed to scan a QR Code, and all people need is a smartphone with a functioning camera.
A Social Media QR Code can link to any other leading social platform, from Facebook to Instagram, TikTok, and more. This can be used in conjunction with your YouTube QR Code or as an alternative, depending on the kinds of content you have online and the platforms you prefer to utilize. Generate a Social Media QR Code.
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Let's explore where you could promote your generated YouTube QR code:
QR codes on websites serve various functions, such as promoting loyalty program signups and providing discounts.
They can also link to video content, social media pages, and business apps, enhancing user engagement and interaction.
Designed to make an instant impact through visuals rather than text, posters aren’t content-rich.
Using a QR Code on a poster, you can link to extra information that further explains your value proposition without compromising design space on the poster.
Packaging is integral to your brand, but to be effective, it needs to be simple and clear.
By using a packaging QR Code, potential buyers can access more information about you, your brand, and your products without impacting design.
Here are a few examples of how a YouTube QR code can be applied to everyday business operations:
Properties with videos get 403% more inquiries than those without, with 85% of businesses using videos to market their real estate.
Use a YouTube QR Code on a property for sale sign that treats potential buyers to a 3D tour of the home in question. You can also share content relating to similar properties in the area with a Video QR Code, leading to increased engagement and interest in your homes.
Furniture giant IKEA uses video marketing to incredible levels of success, showing how videos can help your marketing campaigns and give your YouTube channel the edge. This extra attention on your brand leads to more interest in your business and an increase in your bottom line.
3D tours provide more context for specific places in your tourism areas, and YouTube QR Codes can help you direct users to this content with minimal effort. Providing an additional boost to physical sales as well as engagement for your YouTube channel, tourism agencies can benefit hugely from QR codes of this nature.
Create a YouTube QR Code with QR Code Fusion.
When you create a QR Code for your YouTube content, you can expand your reach from the digital to the physical worlds. By adding codes to physical marketing materials or event flyers your target audience will see, you can capture the attention of more people.
QR Code videos are incredibly powerful, but there are certain ways to boost engagement to your YouTube channels. If printing your QR Code onto a physical material, for example, make sure the placement is noticeable but not overbearing and off putting.
Testing is crucial when you create QR Codes of any nature, and YouTube QR Codes are no different.
Make sure your YouTube QR Code URLs are correct so users aren't sent to the wrong location or to a broken link. This is particularly important when you create Static QR Codes, as you can't change the URL link once you've downloaded your code.
A Dynamic QR Code can be edited as often as you like, however, which is great if you've entered the wrong information or want to link to another YouTube video you've created.
Adding a CTA to each video link provides context around what the QR Code is all about. Whether it's to a specific YouTube video, playlist, or channel, add a couple of words to clear up what it is and encourage more QR Code scans.
A QR Code video is more likely to be scanned if it's personalized in a way that stands out. Adding color and unique frames helps achieve this, and you can also add the YouTube icon or your company logo to help your code make an impact.
Adding the icon for the YouTube app also adds useful context to your YouTube QR Code, which encourages more scans from users.
Online marketing is all about data, and as well as granting the ability to share videos from your YouTube channel, you can also access a range of analytics relating to each QR Code you create.
From the mobile device used to the location of the scan, total scans, and more, Custom QR Codes have all kinds of benefits compared to Static QR Code options.
YouTube itself doesn't have a dedicated QR Code Generator, but we do. With QR Code Fusion, you can create a YouTube QR Code in no time at all, linking to YouTube playlists, videos, and more.
To create QR codes for your YouTube playlist, the process is the same as we covered above. However, instead of pasting the URL to specific videos, you add the URL to your playlist, instead. It's incredibly simple and great if you want to share multiple video links with the same QR Code.
With Dynamic Codes, you can edit the YouTube QR Code link if your video is taken down. Either replacing it with another one or a link to your channel should do the trick, and it means if you've printed your code onto a physical piece of material, it won't be redundant.
Another benefit of QR Code technology is the fact that you can add a long or short URL to your code with no issue. This makes sharing content much easier than traditional methods and you can share digital content in physical locations like posters or business cards.
This isn't the case with a raw YouTube video URL, as they can generally only be shared digitally.
Yes, you can, and it's extremely simple to do so. From product packaging to event flyers, you can add a shareable link to almost any physical location with QR Code technology.
The way a YouTube QR Code works is the same as any other QR Code format. Users scan the QR Code when they see it either on print media or a digital location, and they're directed to a video URL, in this case, a YouTube URL, that you've uploaded.
You can also share multiple YouTube videos with your target audience using one code by creating a dedicated landing page for your videos.
We have a completely free QR Code Generator trial available, but to give your marketing campaign a bigger boost and give your YouTube videos more chance of success, we have a range of paid plans for our customers.
To maximise your YouTube QR campaign, explore our QR Code Generator plans.
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